Saturday, June 19, 2010

Q. What's a one-sheet?

As far as I know, this term means two things. The term "one-sheet" means a 27" by 40" movie poster, the kind you see in a movie theater. Billboards have things like 20-sheets and 40-sheets.

But I've also heard "one sheet" used to mean an 8 1/2" x 11" glossy with the promotional art for the movie (i.e. a mockup of the poster art), with a synopsis on the flip side, with the bankable elements (director, stars) prominently displayed.

If someone is asking you for a "one-sheet" of a film, that's probably what they mean.

PS Writeups of my Banff master classes are coming. Really, they are.

Labels: glossary

8:20 PM

4 Comments:

I've also heard the term used to describe a "leave behind", which would include a logline and summary, as well as the particulars of the writer.

By  Tim W., at 10:18 PM  

An 8.5 x 11 sheet with key art on one side and the synopsis and credit block on the opposite is also known in sales circles as the 'sell sheet.'

They also come in other sizes (8x8) and as 4 panel brochures.

By  Cunningham, at 12:27 AM  

So in the context of a "leave behind" I guess you could view it as a mini-treatment? Should we be getting into character breakdowns? I'm assuming episode breakdowns are totally out of the question - can't fit that onto one sheet.

By  PP, at 2:54 PM  

A one-sheet in games is a single sheet of paper with a title, basic setting and gameplay ideas, and, if there's space, some story background, for a pitch for a new game IP.

By  David, at 10:52 AM  

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