AMConComplications Ensue
Complications Ensue:
The Crafty Game, TV, and Screenwriting Blog


April 2004

May 2004

June 2004

July 2004

August 2004

September 2004

October 2004

November 2004

December 2004

January 2005

February 2005

March 2005

April 2005

May 2005

June 2005

July 2005

August 2005

September 2005

October 2005

November 2005

December 2005

January 2006

February 2006

March 2006

April 2006

May 2006

June 2006

July 2006

August 2006

September 2006

October 2006

November 2006

December 2006

January 2007

February 2007

March 2007

April 2007

May 2007

June 2007

July 2007

August 2007

September 2007

October 2007

November 2007

December 2007

January 2008

February 2008

March 2008

April 2008

May 2008

June 2008

July 2008

August 2008

September 2008

October 2008

November 2008

December 2008

January 2009

February 2009

March 2009

April 2009

May 2009

June 2009

July 2009

August 2009

September 2009

October 2009

November 2009

December 2009

January 2010

February 2010

March 2010

April 2010

May 2010

June 2010

July 2010

August 2010

September 2010

October 2010

November 2010

December 2010

January 2011

February 2011

March 2011

April 2011

May 2011

June 2011

July 2011

August 2011

September 2011

October 2011

November 2011

December 2011

January 2012

February 2012

March 2012

April 2012

May 2012

June 2012

July 2012

August 2012

September 2012

October 2012

November 2012

December 2012

January 2013

February 2013

March 2013

April 2013

May 2013

June 2013

July 2013

August 2013

September 2013

October 2013

November 2013

December 2013

January 2014

February 2014

March 2014

April 2014

May 2014

June 2014

July 2014

August 2014

September 2014

October 2014

November 2014

December 2014

January 2015

February 2015

March 2015

April 2015

May 2015

June 2015

August 2015

September 2015

October 2015

November 2015

December 2015

January 2016

February 2016

March 2016

April 2016

May 2016

June 2016

July 2016

August 2016

September 2016

October 2016

November 2016

December 2016

January 2017

February 2017

March 2017

May 2017

June 2017

July 2017

August 2017

September 2017

October 2017

November 2017

December 2017

January 2018

March 2018

April 2018

June 2018

July 2018

October 2018

November 2018

December 2018

January 2019

February 2019

November 2019

February 2020

March 2020

April 2020

May 2020

August 2020

September 2020

October 2020

December 2020

January 2021

February 2021

March 2021

May 2021

June 2021

November 2021


Thursday, August 13, 2009

Mad Men is breaking with convention and will bypass traditional broadcasters in Canada in favor of an exclusive online deal with Apple.

Season three of the award-winning series will be available for download on iTunes Canada following a deal with distributor Maple Pictures, making it one of the most prominent shows to forgo a conventional broadcaster in favor of the Internet.

The series will, however, continue to run on its home broadcaster, AMC, which is carried here by certain cable and satellite systems such as Rogers and Bell TV.
Now this is interesting.

The Canadian private broadcasters like to complain about the tremendous burden of having to carry Canadian content. They'd rather run just American content. Yet the only reason they exist is because when they buy American shows, cable companies have to swap out the American signal and swap in their signal during those shows. E.g. if CTV buys LOST, then when LOST airs on ABC, Canadians are actually watching CTV. So the Canadian networks think there should be a free market when it comes to Cancon, but they think it should be a protected market when it comes to Amcon.

What's happened here is that AMC has decided not to sell MAD MEN to any Canadian networks. Maybe CTV didn't want to shell out enough money, who knows. But AMC has decided to make an end run right to the consumer. Obviously it's something that, given the current market, only makes economic sense for a show with classy demographics like MAD MEN. But it could be a wave of the future.

Which might bring on the McGrathian Apocalypse, when Canadian networks find themselves with nothing to offer except Canadian content. And then, who knows? They'll start insisting that the government support writers and producers and directors and actors more.

It could happen.



Or gee,

it might be a future where the individual creator or group of creators is actually the "network."

They take on the responsibility of making the show, and reap all of the rewards (or not) direct from the consumer. No middleman taking a slice of the pie for "being there" or "having the signal by which to broadcast."

And because its online and always available - it's evergreen. Someone new is always going to "discover it."

By Blogger Cunningham, at 1:45 PM  

There's been such a dispute between Canadian broadcasters and the American studios, that American shows have been VERY slow to get on iTunes Canada. I guess this is an easy way to bypass that dispute. I wonder how much they'll make on iTunes as opposed to with a Canadian broadcaster.

By Blogger Tim W., at 3:34 PM  

You have written Little about tv shows, And this is very nice. I am found of tv shows, I mostly like cartoon shows. you should add some think about Download Free TV Shows. Because most of the person like to download tv shows. that make your blog more attractive for other.

By Anonymous Anonymous, at 2:22 AM  

I liked "Mad Men" when it first came out, called "thirtysomething."

"dona" babelfish will only take you so far.

By Blogger David, at 10:21 AM  

Sounds like the private networks up here may not have much choice but to pony up for more homegrown if we see more of this sort of end-run.

Of course, if the local talent decides to skip the networks as well and go more directly to the viewers-we-hope...?

By Blogger Dwight Williams, at 6:43 PM  

Post a Comment

Back to Complications Ensue main blog page.

This page is powered by Blogger.