20% of online viewers ditch an online video within 10 seconds.
I mention this only to make the point that people can make choices ridiculously fast. When I say development people give your query letter less than ten seconds to grab them, I'm not exaggerating for effect. Once you've grabbed people, you've got some time to make your point, but start with the grabby.
That doesn't mean something has to blow up. That means something compelling has to happen.
1 comment:
i guess, nobody has the time to watch the whole thing, nowadays.
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